It’s no secret that Americans love their cars- we spend hours every week commuting to and from work, running errands, and transporting our families from place to place. So it should come as no surprise that we value our cars so much to put extra care and attention to little details about our vehicles, including the color.
Everything from the make and model to the car’s color says something about the driver, and we take that very seriously. Multiple studies have shown that the color of a vehicle is one of the most important factors considered by used car shoppers. So what is America’s most fancied car color?
The most popular used car color in America is black. That’s right; black is the new black for used cars. Nearly one-third of all used vehicles on the market are black, making it the most popular color.
Why is black so popular? There are a few theories.
- First, black is a classic color that never seems to go out of style.
- Also, black is a versatile color that can be matched with any other color, making it easy to personalize your ride.
- Third, black is a slimming color, making cars look sleek and stylish.
- And fourth, black is simply timeless.
As far as favorite colors go, black is followed closely by silver and gray. These two colors tied for second place with nearly 25% of the market share each. Why silver? It’s hard to say definitively, but there are a few possible explanations.
First of all, silver is a classic neutral color that goes with everything. This makes it a good choice if you’re not sure what color you want or if you want your car to blend in with its surroundings. Second, silver is associated with luxury and sophistication. This may appeal to buyers looking for a used car that still feels luxurious and luxurious features are often found on more expensive cars.
Finally, silver is a timeless color that never goes out of style. Whether you’re looking for a used car that’s trendy or timeless, silver is always a good choice, or at least never a bad choice. Whichever reason you choose, silver is sure to be a popular pick for your next used car purchase.
Blue, white, and red round out the top five, accounting for about 10% of the market. Interestingly, green was the least popular color among used car shoppers, accounting for less than 5% of all sales.